(Press Release – Tel Aviv, Israel, March 12, 2026)
Playnance, a Web3 infrastructure company focused on blockchain-based digital entertainment platforms, is set to launch G Coin, a utility token that powers activity across an ecosystem of on-chain gaming, prediction markets, and interactive financial platforms, on March 18th.
Unlike many tokens that are launched prior to product adoption, G Coin enters the market as part of a live ecosystem that is already handling important day-to-day activities. According to Playnance’s public tracker, the token currently has over 200,000 holders, approximately 13 billion G coins have been distributed during the presale phase, and an estimated market capitalization of approximately $38 million prior to the token generation event.
G Coin serves as the integrated economic layer of the Playnance ecosystem, facilitating gameplay activity, predictions, payments, rewards, and other forms of participation across the network’s platforms. The token runs on PlayBlock, Playnance’s blockchain infrastructure, enabling fast, gasless interactions while maintaining non-custodial ownership and on-chain transparency.
The broader Playnance ecosystem operates at scale across a network of digital entertainment platforms. This infrastructure supports over 300,000 registered accounts, integrates with over 30 game studios, and runs over 10,000 on-chain games. Across its network, the platform processes approximately 2 million on-chain transactions per day and supports interactions with more than 2.5 million sporting events annually. Together, these platforms form a high-capacity on-chain environment where G Coin powers millions of daily interactions across gaming, sporting events, and financial prediction markets.
“On March 18th, G Coin will be physically introduced and enter the market,” said Pini Peter, CEO of Playnance. “With over 200,000 holders and millions of daily on-chain interactions, G Coin introduces a usage-driven token economy designed to grow with our expanding global community. There are many other surprises on the way to take the world of entertainment to the next level, stay tuned.”
Recent ecosystem developments reflect continued growth in activity ahead of the token launch. Earlier this year, Playnance reported that its “Be The Boss” program generated more than $2 million in net cash payments to participants and the broader ecosystem generated more than $5.3 million in total revenue.
G Coin operates within a fixed supply model with a cap of 77 billion tokens and no future minting. Supply management is handled through a structured lock and release mechanism designed to regulate circulating supplies. Tokens lost through gameplay will be locked for 12 months before returning to circulation according to the original date of loss, while tokens unsold from token generation events will be subject to a cliff for 12 months, followed by a linear vesting schedule for 24 months.
With the launch of G Coin, Playnance formalizes the economic layer that supports digital entertainment infrastructure, connecting gameplay, sporting events, prediction markets, and partner platforms within a single on-chain ecosystem.
About playnance
Founded in 2020, Playnance is a Web3 infrastructure company that develops live, non-custodial, on-chain products designed to onboard mainstream Web2 users into blockchain environments. The company has developed a consumer-facing platform built on a shared wallet system and high-volume on-chain execution, currently processing approximately 2 million transactions per day. Playnance focuses on reducing friction between user experience and blockchain infrastructure by abstracting complexity while maintaining full on-chain transparency and non-custodial architecture.
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