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Tether invested 10 million euros in Be Water Media, gained shares and placed its representative on the board. The company has increased its majority stake in Adecoagro to 70%.
Tether (USDT), the world’s largest Stablecoin publisher, has announced its recent investment in Italian media company Be Water. Tether said investment strengthens our commitment to modern media innovation.
Tether injects $10.7 billion in water
As revealed in the announcement, Tether said it had injected 10 million euros of capital into the water. With the investment, Tether will acquire a 30.4% stake in BE Water by the end of the month.
Tether and Bee will partner to enhance the distribution of digital content and integrate new technology solutions. This collaboration will help support the international expansion of Be Water’s brand. It also enables media companies to leverage blockchain and advanced digital tools to distribute high-quality, independent content worldwide.
Investments are water ownership structures that change with key shareholders, including Tether Executives. Guido Maria Brera, Barbara Salabè and Mario Calabres will serve as the board of directors of Water. Claudia Lagorio (Tether of Tether) and Sabrina Giovannetti (CFO of Be Water) will also serve as executives.
Be Water aims to redefine media consumption through a technology-driven approach to content production and storytelling. Leading by executive chairman Guido Maria Brera, Be Water specializes in the production and distribution of audio, video, film and live content.
Following Tether’s entry, Be Water outlined plans for the future. The company said it would
We will begin investment plans to develop cutting-edge digital infrastructure for content production and distribution. This is in addition to establishing new strategic partnerships with global talent in film, television and documentary production.
Tether expressed his excitement at the collaboration and said, “We are excited to work with Guido Maria Brera and the entire Be Water team to explore new frontiers of content creation and distribution, ensuring high-quality, independent content and entertainment reach audiences around the world.”
Tether breaks new frontiers with Adecoagro
Stablecoin Giant’s investment in Be Water highlights the company’s strategic commitment to supporting innovative ventures beyond the financial technology sector. It also highlights Tether’s robust financial position.
Last year, Tether reported profits of over $13 billion, strengthening its position as a global financial transparency and liquidity leader.
USDT’s parent company diversifies its portfolio by investing in a variety of sectors. In February, Tether announced its strategic investment in Zengo Ltd., a multi-chain crypto wallet powered by multi-party calculations (MPC).
Last year, the company announced a $775 million investment in the video streaming platform Rumble and a strategic minority stake in the Juventus Football Club.
Tether has acquired a stake in Adecoagro SA (NYSE: Agro), an agricultural industry company responsible for most of its operations in South America. Tether initially proposed to acquire 51% of the outstanding common stock. In the latest update, Stablecoin Firm raised interest in 70% of the company and became the majority owner after board approval.
These initiatives demonstrate Tether’s commitment to fostering innovation across multiple industries.
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Benjamin Godfrey is a blockchain enthusiast and journalist who writes about real-life applications of blockchain technology and innovation, promoting general acceptance and global integration of emerging technologies worldwide. His desire to educate people about cryptocurrency inspires his contributions to well-known blockchain media and sites.
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