OpenSea CEO Devin Finzer denied claims that the company is pivoting away from non-fungible tokens (NFTs), saying instead that the marketplace is “evolving” into a universal platform for trading all types of on-chain assets.
In a post on X on Friday, Finzer announced that OpenSea’s October trading volume exceeded $2.6 billion, more than 90% of which came from token trading, marking the beginning of the platform’s transformation to “trade everything.”
“We are building a universal interface for tokens, collectibles, culture, the entire digital and physical on-chain economy,” Finser told Cointelegraph. “The goal is simple: We need to be able to seamlessly transact on OpenSea on any chain while maintaining full control of our assets when they reside on-chain,” he added.
OpenSea is the first major NFT marketplace, launched in 2017 as a platform for buying, selling, and trading a variety of non-fungible tokens. The platform remained the dominant player in the space until early 2023, when it lost momentum due to a combination of the collapse of the overall NFT market and the rise of its main competitor, Blur.
In April this year, OpenSea successfully regained its lead in the NFT market, capturing over 40% of the total trading volume for the month. As of this writing, OpenSea is the largest NFT marketplace with a 51% market share, according to data tracker NFTScan.
Related: OpenSea Debuts NFT Reserve with CryptoPunk Purchases
From NFTs to on-chain trading hubs
Finzer said that OpenSea is currently positioning itself as an “interface layer for the entire on-chain economy” that integrates token trading, swaps and portfolio management across 22 blockchains.
He said users of the platform juggle multiple wallets, bridges and interfaces just to manage their portfolios. “We have brought to life the same infrastructure expertise that allows integrated NFT trading to unify all on-chain transactions. Now, users can exchange Solana to Ethereum, trade any token, and manage any asset, all in one place, without any complexity,” Finzer said.
The CEO positioned OpenSea as an alternative to both centralized and decentralized exchanges. “Unlike CEX, we store the keys. Unlike DEX, the complexity is invisible,” he said. “We aggregate liquidity across over 22 chains into one seamless experience.”
However, Finser rejected the idea that NFTs are currently secondary. “Everything on-chain is at the core of our business model, and that is ‘trading everything,’” he said.
Related: OpenSea expands beyond NFTs with public rollout of OS2
Stay ahead of mobile apps and SEA tokens
OpenSea has confirmed that it is preparing to release a new mobile app by Q1 2026 that will provide instant cross-chain swaps and portfolio tracking for mobile users. The company said it aims to put “the entire on-chain economy in your pocket” and make on-chain transactions “as easy as checking Instagram.”
Additionally, the OpenSea Foundation plans to launch SEA tokens in the first quarter of 2026 to support governance and ecosystem participation.
OpenSea’s roadmap also includes perpetual futures, expanded mobile access, and “true cross-chain abstraction” that allows users to trade any token across any wallet or chain.
Magazine: Back to Ethereum — How Synthetix, Ronin and Celo saw the light
