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Web3 is undergoing earthquake shifts. Some of the industry’s biggest and most established players, including giants like Uniswap and Kraken, have begun to outperform general purpose blockchains like Bass and Solana, and have long been considered a central pillar of Defi. They are part of the acceleration movement towards custom built app chines that pave the way for a more customized and efficient era of blockchain infrastructure.
A solid ceiling for a general purpose blockchain
The general purpose blockchain helped to rise in Web3. Ethereum, Solana, and Base provided the liquidity of users and the foundation ecosystems that thrive decentralized applications. These platforms connect developers and communities and create the network effects needed to bootstrap the early stages of Web3 innovation.
However, as the industry matures, the inherent limitations of general purpose chains become increasingly apparent. Shared infrastructure, high pricing, and strict tocononomics often compromise performance, cost, or user experience.
Uniswap’s recent launch of Unichain is a custom L2 designed for optimized features, and is a clear example of this shift. Similarly, Kraken’s move to build the Ethereum L2 superchain highlights the growing need for tailored infrastructure. These companies have reached an increasingly large scale in which the benefits of shared blockchains are less valuable to the cost.
This is not a tendency to be isolated. Once a project reaches critical mass, the economics and management provided by custom app chines or application-specific blockchains become unnecessarily attractive.
Benefits of AppChain
By designing your own AppChain infrastructure, your projects optimize performance, reduce costs and more effectively align your specific needs.
One of the most notable benefits of AppChains is its scalability. In a general purpose blockchain, applications must conflict with block space and operate within predefined constraints. Remove these restrictions in your AppChains project by providing a dedicated environment that allows you to fine-tune performance, integrate custom features, and scale without external bottlenecks. For example, game studios can eliminate transaction latency by prioritizing fast interactions and designing app chines that remove charges that disrupt player immersion, ensuring a more seamless and engaging gameplay experience.
Cost efficiency is another important factor. Working on a shared blockchain often means high gas prices, especially during periods of network congestion. AppChains allows projects to control their own cost structure and optimize for throughput while keeping transaction fees low or completely eliminated. This is especially valuable for applications that require frequent chain-controlled interactions, such as automated trading platforms, NFT marketplaces, and play-to-air games.
AppChains is also opening the door for Web2 companies considering integrating blockchain technology. Companies accustomed to tightly controlled and highly optimized infrastructures often find that general purpose blockchains are too limited. In Web2, a seamless user experience is paramount, and businesses cannot afford to compromise performance for decentralization. AppChains allows you to adopt blockchain technology in its own terms and maintain the flexibility and reliability you need. For example, the Loyalty Rewards program allows users to build app chines that allow users to seamlessly earn, trade and redeem points. This is much more difficult to achieve with a crowded, general purpose blockchain
Historically, one of the biggest concerns about Appchains has been the risk of ecosystem fragmentation. Critics argued that launching an independent chain would lead to a landscape of Vulcanized projects, reducing accessibility and liquidity. However, advances in interoperability solutions such as Layerzero and Avalanche subnets have eliminated this concern. AppChains now seamlessly connects to the wider blockchain ecosystem, allowing assets and data to move freely between networks. This means that projects can enjoy the benefits of dedicated chains without sacrificing cross-chain connections.
Enter L1 Appchain Era
As more projects take part in the transition to AppChains, we will see a new era of dedicated blockchains, each optimized for their own set of goals and challenges.
During this Appchain revolution, the project continues to seek more control over infrastructure, communities and toconomies, ultimately drawing towards the L1 Appchain solution. Unlike general purpose blockchains that impose fixed incentive models, Appchains allows projects to design custom talk gnome models tailored to their long-term goals. This flexibility allows you to adjust incentives between users, builders and validators. In doing so, they develop community loyalty while minimizing fragmentation and laying the foundation for sustainable growth.
Accept AppChain Revolution
The transition from a general purpose blockchain to a custom app is not just a trend, it’s just a necessity. And it’s a positive change for the industry. By adopting the app, projects can achieve scalability, efficiency, and alignment that was previously out of reach.
For Web3 Builders, the time to act is now. Relying on shared infrastructure and general purpose chains ultimately limits growth potential, locking projects into inflexible ecosystems, and limiting their likelihood. Now, by investing in custom Appchain Infrastructure, projects can maintain their high-tech stack in the future and position themselves as leaders in the next era of blockchain innovation.