Key takeout
Pump.Fun is planning a 30-day trading volume incentive program with $Pump Token rewards. The initiative aims to increase trading volumes and regain market share from competitors like Letsbonk.
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Meme Coin LaunchPad Pump.Fun is rumored to soon roll out an incentive program that rewards users based on transaction volume, according to a recent update to the Platform Software Development Kit (SDK) discovered by researcher Dumpster DAO.
1/ @pumpdotfun appears to be preparing to launch a volume incentive program that lasts for at least 30 days.
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– Dumpster_dao (@dumpster_dao) July 26, 2025
The SDK includes new management features to set reward parameters and track user transaction volumes, and how users can charge $Pump Rewards, says Dumpster Dao.
The platform also updates the bonding curve program documentation, suggesting that bonding curve trading activities will reward eligibility.
The total reward allocation remains unconfirmed, but the test files for the recent SDK version reference 1 billion pump tokens per day, which is probably placeholder data.
“The current program uses a 30-day incentive system, but it may be reused/updated to allow teams to continue this for longer,” Dumpster Dao said, noting that the feature is not yet active on the platform.
The discovery comes under pressure from increased market share of Letsbonk amid a rapid decline in activity at Pump.Fun.
Dune Analytics data shows Letsbonk, a Meme Coin Launchpad focused on the Solana-based Bonk Ecosystem since July 5th, has surpassed Pump.Fun by market share. As of July 25th, Letsbonk had led around 84% of the market, with Pump.Fun falling to just 12%.
Similarly, Letsbonk has consistently led the revenues of Solana Meme Coin Launchpad. Since early July, Letsbonk has gained rapid traction, with revenues rising sharply and outpacing pumps.
On July 25th, Letsbonk generated more than $1.3 million compared to Pump.Fun’s $254,000.
Dumpster Dao said the new incentive structure appears to be aimed at recapturing market share through trader rewards.
The value of the $pump token has been showing a dramatic loss, dropping by more than 50% after ICO. It initially peaked at $0.004 and at $0.0067, but is now below ICO prices.
The decline worsened when project chief Aron Cohen announced that airdrops were not coming soon, confronting investors’ expectations and contributing to negative market sentiment.
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